Bannerová reklama na mLink

114 Comments

Jak jsme slíbili, připravili jsme pro vás novou formu reklamy. Bannerová reklama, která spojuje klasické a nové vlastnosti, které jsou k dispozici nyní jen pro uživatele mLinku. Náš systém se tímto stává jedinečným na českém trhu. Máme tři formy reklamy

  1. lišta odkazů
  2. blok reklam
  3. bannery

Lišta odkazů má standardní cenu a ostatní dva druhy reklamy se řídí cenou našich publisherů, stále nikdo neplatí ani za kliky ani za zobrazení, ale fixní měsíční částkou.

Nyní více informací k bannerové reklamě. Jako jediná forma reklamy u mLinku nemá vliv na Ranky stránky, jelikož používá parametr odkazu nofollow, vyhledávače jej ignorují a jejich hlavní účel je tedy získat návštěvníky stránek přes vizuální reklamu – bannery. Nyní máme 9 formátů bannerů, jejich přehled nalezneze zde. Další novinkou je to, že bannery díky faktu neexistence prolinkování nepotřebují speciální PHP funkce a k zobrazení plochy vám stačí prostý javascript na třech řádcích, který funguje prakticky kdekoliv.

Prozatím bannery běží v zaváděcím procesu a natvrdo je plánujeme spustit 1.8.2009. Do té doby nám pomožte s testováním, ať odladíme drobné mouchy.

Publisheři si bannerovou plochu vytvoří stejně jako ostatní plochy. Inzerenti mohou vkládat své reklamní bannery v sekci Moje kampaně, přibyly zde dvě nová tlačítka u každé Kampaně, pro vytvoření nového banneru a seznam všech bannerů i s jejich náhledy, stavu a další info.

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